3 ECTS credits
86 h study time

Offer 1 with catalog number 4016998EER for all students in the 1st semester at a (E) Master - advanced level.

Semester
1st semester
Enrollment based on exam contract
Possible
Grading method
Grading (scale from 0 to 20)
Can retake in second session
Yes
Taught in
English
Faculty
Faculty of Social Sciences & SolvayBusinessSchool
Department
Business Technology and Operations
Educational team
Thomas Crispeels (course titular)
Emiel De Buyser
Activities and contact hours
24 contact hours Lecture
62 contact hours Independent or External Form of Study
Course Content

In this course, students will learn how to start up a project or company, develop their business case and write a business plan.

The course is organized along four main steps in the entrepreneurial process:

  1. Analysis of the business environment and ecosystem
  2. Generation and development of a business idea, suited to the entrepreneur’s core assets and ambitions, and customer discovery to a problem-solution and product-market fit
  3. Evaluation of key assumptions and verification of hypotheses
  4. Writing and pitching of the plan, including the financial plan

Throughout these four stages, student groups generate and develop their own business idea, gather information, convince others to cooperate and adapt their business idea according to the ongoing analysis.

Course material
Digital course material (Required) : Additional material and slides on Canvas, Canvas
Additional info

The textbook will be used as a practical guideline/toolbox to develop a business plan in groups.

Teaching Methods

This description of the teaching methods is indicative, in order to assess the expected study load.

  • HOC: collective contact moments during which the lecturer engages with learning materials and coaches the students in their assignment: 24 hours
  • SELF: group work and preparation of the business plan and its presentation during the exam: 62 hours
Learning Outcomes

General competences

This course contributes to the competences of graduates on how to develop new ideas and write a business plan. We approach the business plan development from a process perspective, and hence students gain basic competences in the different stages of the entrepreneurial process.

At the end of the course, students are able to:

  • Analyze the business environment, identify relevant trends and generate business ideas;
  • Formulate key assumptions related to their value proposition and business model;
  • Draft financial plans based on planned activities and assumptions;
  • Gather market information in order to develop a solid business and financial plan;
  • Communicate and collaborate effectively with other group members.

 

Grading

The final grade is composed based on the following categories:
Written Exam determines 60% of the final mark.
Other Exam determines 40% of the final mark.

Within the Written Exam category, the following assignments need to be completed:

  • Business Plan with a relative weight of 60 which comprises 60% of the final mark.

Within the Other Exam category, the following assignments need to be completed:

  • Pitch with a relative weight of 20 which comprises 20% of the final mark.
  • Peer Evaluation with a relative weight of 20 which comprises 20% of the final mark.

Additional info regarding evaluation

Business Plan: developed and presented in groups

  • 60% based on the final deliverable (business plan, incl. financial plan)
  • 20% based on the final presentation (pitch)
  • 20% peer evaluation

In the second examination session, students can work individually or in smaller group on the improvement of their business plan exercise.

Allowed unsatisfactory mark
The supplementary Teaching and Examination Regulations of your faculty stipulate whether an allowed unsatisfactory mark for this programme unit is permitted.

Academic context

This offer is part of the following study plans:
Master of Business Engineering: Standaard traject (only offered in Dutch)
Master of Chemical and Materials Engineering: Profile Process Technology (only offered in Dutch)
Master of Chemical and Materials Engineering: PR Profile Materials (only offered in Dutch)
Master of Electronics and Information Technology Engineering: Standaard traject (only offered in Dutch)
Master of Photonics Engineering: Standaard traject (only offered in Dutch)
Master of Applied Sciences and Engineering: Applied Computer Science: Standaard traject (only offered in Dutch)
Master of Electromechanical Engineering: Sustainable Transport and Automotive Engineering (only offered in Dutch)
Master of Bioengineering Sciences: Cell and Gene Biotechnology: Medical Biotechnology (only offered in Dutch)
Master of Bioengineering Sciences: Cell and Gene Biotechnology: Agrobiotechnology (only offered in Dutch)
Master of Bioengineering Sciences: Cell and Gene Biotechnology: Synthetic Biotechnology (only offered in Dutch)
Master of Bioengineering Sciences: Chemistry and Bioprocess Technology: Food Biotechnology (only offered in Dutch)
Master of Bioengineering Sciences: Chemistry and Bioprocess Technology: Sustainable Chemical Biotechnology (only offered in Dutch)
Master of Bioengineering Sciences: Chemistry and Bioprocess Technology: Micro- and Nanobiotechnology (only offered in Dutch)
Master in Applied Sciences and Engineering: Applied Computer Science: Standaard traject
Master of Chemical and Materials Engineering: Profile Materials
Master of Chemical and Materials Engineering: Profile Process Technology
Master of Electromechanical Engineering: Sustainable Transport and Automotive Engineering
Master of Business Engineering: Business and Technology: Standaard traject
Master of Physics and Astronomy: Minor Economy and Business
Master of Electrical Engineering: Standaard traject BRUFACE J
Master of Movement and Sports Sciences: Sports Policy and Sports Management Profile Profile Sports Policy and Sports Management (only offered in Dutch)