6 ECTS credits
164 h study time
Offer 2 with catalog number 1006998AER for all students in the 1st semester
at
a (A) Bachelor - preliminary level.
- Semester
- 1st semester
- Enrollment based on exam contract
- Possible
- Grading method
- Grading (scale from 0 to 20)
- Can retake in second session
- Yes
- Taught in
- Dutch
- Faculty
- Faculty of Social Sciences & SolvayBusinessSchool
- Department
- Communication Sciences
- Educational team
- Burcu Korkmazer
(course titular)
- Activities and contact hours
- 24 contact hours Lecture
12 contact hours Seminar, Exercises or Practicals
132 contact hours Independent or External Form of Study
- Course Content
Images are all around us. They play an important role in information and communication, in politics, and in questions related to identity and culture. Images are found not only in TV, film or paintings, but there are many visual languages such as design, graphic design and architecture. In this course we learn to engage critically with these various visual languages: we learn to understand where they come from, how we can look further to understand them, and how we can make them ourselves. The necessary historical and theoretical knowledge is linked to practice through exercises and examples. In this course we also get acquinted with different traditions in communication studies and cultural studies.
- Course material
- Digital course material (Required) : Slides, wetenschappelijke teksten bij een aantal lessen, eventuele extra informatie en links naar beeldmateriaal, Canvas
Handbook (Required) : Beeldtaal, Jos van den Broek, willem Koetsenruijter, Jaap de Jong & Laetitia Smit, 3de, Amsterdam: Boom, 9789024451166, 2023
- Additional info
Handbook: "Beeldtaal" (3e editie), van den Broek et al., 2019, Boom
- Learning Outcomes
-
General competencies
By the end of this course, students are expected to:
- Define core definitions, situate the most important authors and describe the key historical evolutions in the field of visual culture;
- Ennumerate and explain the main paradigms and research traditions in visual culture within diverse disciplines such as communication studies and art history;
- Differentiate different components of images, both at a theoretical level as well as at an applied level with specific cases;
- Analyse images and visual languages with regard to 'Gestalt', semiotics and visual rhetoric;
- Explain the structures and processes that influence meaning making of images and explain these processes using historical and contemporary examples;
- Discern links between different components of the course, to capture the complexity of visual culture
- Take on a critical stance vis-à-vis images, based on solid arguments and in a clear and structured manner;
- Develop an individual assignment based on the insights of the course, under the supervision of the lecturer.
- Grading
-
The final grade is composed based on the following categories:
Written Exam determines 70% of the final mark.
Practical Exam determines 30% of the final mark.
Within the Written Exam category, the following assignments need to be completed:
- Written Exam
with a relative weight of 1
which comprises 70% of the final mark.
Within the Practical Exam category, the following assignments need to be completed:
- Individual assignment
with a relative weight of 1
which comprises 30% of the final mark.
- Additional info regarding evaluation
Evaluation is based on an individual assignment (30% of total) and a written exam (70% of total).
Example questions and responses are provided and discussed during the semester.
- Allowed unsatisfactory mark
- The supplementary Teaching and Examination Regulations of your faculty stipulate whether an allowed unsatisfactory mark for this programme unit is permitted.
Academic context
This offer is part of the following study plans:
Bachelor of Art Studies and Archaeology: Standaard traject (only offered in Dutch)
Bachelor of Art Studies and Archaeology: Profile Profile Art Studies and Archaeology (only offered in Dutch)
Bachelor of Communication Studies: Standaard traject (only offered in Dutch)
Master of Teaching in Behavioural Sciences: agogische wetenschappen (120 ECTS, Etterbeek) (only offered in Dutch)
Bridging Programme Master of Science in Adult Education: Profile Culturele Agogiek (only offered in Dutch)